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About the Book
The Franchise Code: Start, Structure & Scale Your Franchise in Malaysia
Franchising is one of the most powerful ways to grow a business — but only when it is built on the right foundations.
In The Franchise Code: Start, Structure & Scale Your Franchise in Malaysia, I bring together over two decades of real-world experience in franchise law, franchise development, and business growth to help entrepreneurs, franchisors, and consultants navigate the complex journey of franchising.
This book is designed to help you:
- Start your franchise journey with clarity and confidence
- Structure your franchise system with legal, operational, and strategic precision
- Scale your business sustainably and successfully in Malaysia and beyond
Through 23 practical and insightful chapters, you will uncover:
- How the Malaysian franchise system works — and how it differs from international models
- How to register your franchise and stay compliant with the Franchise Act
- How to craft disclosure documents, franchise agreements, and operations manuals
- How to build a scalable franchise model that protects both franchisors and franchisees
- How to avoid common legal and operational pitfalls that derail many franchise businesses
- How to prepare for long-term growth, dispute management, and even international expansion
Foreword by:
Datuk Ewon Benedick, Minister of Entrepreneur and Cooperative Development, Malaysia.
Why This Book Matters
Franchising in Malaysia is governed by its own legal and regulatory framework, making it unique compared to global franchising practices.
The Franchise Code fills a critical gap — offering practical, local, and legally sound guidance for franchisors, franchisees, and advisors alike.
Whether you’re an entrepreneur dreaming of franchising your business, a franchisor looking to strengthen your systems, or a franchisee seeking to better understand your rights — this book is your trusted guide.
Who Should Read This Book
- Business owners planning to franchise their brand
- Existing franchisors refining their systems and agreements
- Entrepreneurs exploring growth through franchising
- Franchisees who want to understand their protections and responsibilities
- Legal and business consultants working in the franchise sector
- Anyone who wants to master Malaysia’s franchise ecosystem
Available Now
Get your copy today!
Buy now at RM99.90
Special Offer on World Franchise Day
(9-15 June 2025)
Free shipping!
Free 1-hour consultation with Damian Yeo
Limited time only – act fast!
Kindly add RM15.00 for postage and courier services
Bank Details:
Name:
DSLY FRANIP SDN BHD
(formerly known as DSLY EMCITY SDN BHD)
RHB Account No.:
25401300013310
Kindly WhatsApp the proof of payment to +60166330644.
Upon confirmation, the book shall be courier within a week from the date of purchase.